A Year of Knots & Growth: Looking Back at 2024
Hey craft friends! As 2024 comes to a close, I’ve been thinking back on all the things that shaped this year. From new collections and creative wins to big milestones and fresh changes—it’s been a full, beautiful ride.
Here’s a little peek into what made this year special and what’s coming next.
🌸 2024 in a Nutshell
🌸 Released two new collections: Sakura (a standout success) and Edelweiss
📈 Reached 1,000,000+ views on YouTube and doubled Memberships
🛍️ Added 40+ PDF patterns to Etsy, including large-format projects
🎪 Focused on direct sales at craft fairs, stepping back from global shipping
🌐 Improved the website with new blog posts and useful resources
Two New Collections: Sakura & Edelweiss
This year brought two new collections to life—and the Sakura collection quickly became a favorite! I'm so happy these designs found a place in your hearts and hands. It’s been a joy to see them shared and remade by so many of you.
A Big Year on YouTube
In 2024, we hit a huge YouTube goal: over 1,000,000 views!
Even better, our member community doubled in size. I loved creating exclusive videos just for you—and this year, I also started a private Facebook group where we can connect, share, and support each other.
Your support truly keeps me going. Thank you. 💛
🎉 First-ever paid partnership this year too—sharing my favorite threads and tools with you!
Etsy Store Expansion
I added lots of new PDFs this year—over 40 in total!
Some highlights:
Macrame Tree of Life project
A full Knots Guide
New photo-based instructions to make learning easier
I’ve loved seeing your finished projects and kind reviews. Keep the photos coming—they seriously make my day!
A Shift in Sales: Craft Fairs
This year, I stepped away from international shipping. Instead, I focused on selling in person at craft fairs—and it was the best decision.
The energy, the chats, the feedback... it reminded me why I love sharing handmade work face-to-face.
📌 Planning your own booth? I shared my favorite craft fair tips here
Website Updates: Growing the Creative Space
Behind the scenes, I’ve been steadily updating my website with new blog content focused on materials, project ideas, and helpful insights. My goal is to keep growing this space into a trusted, welcoming resource for anyone passionate about crafting.
Looking Ahead to 2025
Here’s what I’ve been planning—and can’t wait to share:
Monthly newsletter (starting January!) — packed with news, inspiration, and behind-the-scenes updates
New exclusive YouTube content for members
More PDF patterns with step-by-step photo instructions
More craft fairs + local online store upgrade
More tools & material recommendations through brand partnerships
💛 Thank You, Craft Friends
To all my fellow crafters, knotters, and creative souls—
Thank you for being part of this journey.
Your support, photos, comments, and kindness make it all worth it.
Let’s make 2025 even more creative, colorful, and full of handmade magic. I’m so glad we’re on this journey together.
Wishing you a peaceful, playful, and inspired New Year!
— Ewi
View PDF tutorials by EwiMacrame on Etsy | Summary of the Year 2023
